Hitchiker’s guide to 2030 shopping

It’s the year 2030 and India is now one of the largest economies of the world. The debatable FDI concept that started as an idea, in the early part of the 20^th century has exploded into a revolution, with retail giants like Walmart,Kroger, Costco, Walgreens, Home Depot and Target desperately competing to have their share of the big Indian retail pie. The desi retail chains have had a major share too. Shoppers Stop and Chrome have partnered with online shopping giants ebay to manage their inventory optimally.

Kalyani, 35 is a housewife and wants to buy her daily household stuff, including milk, cheese, vegetables, toiletry etc. All she has to do is to SMS the list to the nearest retail chain outlet and, the same will be delivered  at her doorstep within 2 hours. Thanks to the six-sigma supply chain of the Amul retail, which assures timely delivery of quality goods. Incase of delays appropriate discounts are provided to her.

Anup, is a regular teenager growing up in a tier-B Indian city. He digs hanging around with friends, and spends mainly on clothes,gadgets,food,movies ,cell phone recharges  and sometimes books.

A company called Yuva Ltd. caters to all the needs of  Anup.With it’s shops set up at all college campuses and tie-ups with partners like airtel ,dominos and myntra.com. Yuva Ltd comes up with custom packages for customers falling in such segment.

The shopping model in the future is going to be hybrid and custom built for the customer. Customers like Anup and Kalyani ,will be able to custom build orders for themselves and that too at very efficient costs.

This might well be the hitchiker’s guide to 2030 J

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